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WHY THIS MATTERS IN BRIEF

Making movies in virtual reality, and using gaming engines to create characters and sets, is revolutionising how blockbusters are made.

 

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As I’ve discussed many times before, in my blogs and keynotes, the way we make content is being revolutionised by new technology. Not only do creators today have access to new creative machines and tools that can generate virtual reality worlds from nothing more than common-a-garden video, and produce their own synthetic content that includes everything from art and blogs, to games, music, and even virtual influencers, but even the big movie studios, like MPC Film, the company behind blockbusters like Blade Runner 2049, Guardians of the Galaxy, and the Lion King, are using new virtual production techniques and Epic’s Unreal game engine to help them revolutionise movie making.

 

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Now, in a rare glimpse into the world of professional movie making, MPC have taken people behind the scenes and shown off what’s widely regarded as one of the world’s most advanced on set virtual reality systems and you can see it for yourself below:

 

Watch how you make movies in VR

 

The platform, named Genesis, has some lofty ultimate goals, but at present it’s used to empower traditional production team members with hands-on participation in the pre-visualisation animation process using virtual reality as the medium. And as you can see it’s darn impressive – in fact it’s so impressive that it’s quickly becoming the way that all new movies are being made by directors like Jon Favreau who’s become one of the platforms greatest advocates.

About author

Matthew Griffin

Matthew Griffin, described as “The Adviser behind the Advisers” and a “Young Kurzweil,” is the founder and CEO of the World Futures Forum and the 311 Institute, a global Futures and Deep Futures consultancy working between the dates of 2020 to 2070, and is an award winning futurist, and author of “Codex of the Future” series. Regularly featured in the global media, including AP, BBC, Bloomberg, CNBC, Discovery, RT, Viacom, and WIRED, Matthew’s ability to identify, track, and explain the impacts of hundreds of revolutionary emerging technologies on global culture, industry and society, is unparalleled. Recognised for the past six years as one of the world’s foremost futurists, innovation and strategy experts Matthew is an international speaker who helps governments, investors, multi-nationals and regulators around the world envision, build and lead an inclusive, sustainable future. A rare talent Matthew’s recent work includes mentoring Lunar XPrize teams, re-envisioning global education and training with the G20, and helping the world’s largest organisations envision and ideate the future of their products and services, industries, and countries. Matthew's clients include three Prime Ministers and several governments, including the G7, Accenture, Aon, Bain & Co, BCG, Credit Suisse, Dell EMC, Dentons, Deloitte, E&Y, GEMS, Huawei, JPMorgan Chase, KPMG, Lego, McKinsey, PWC, Qualcomm, SAP, Samsung, Sopra Steria, T-Mobile, and many more.

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