Matthew Griffin, Futurist and Founder of the 311 Institute is described as “The Adviser behind the Advisers.” Among other things Matthew keeps busy helping the world’s largest smartphone manufacturers ideate the next five generations of smartphones, and what comes beyond, the world’s largest chip makers envision the next twenty years of intelligent machines, and is helping Europe’s largest energy companies re-invent energy generation, transmission and retail. Recognised in 2013, 2015 and 2016 as one of Europe’s foremost futurists, innovation and strategy experts Matthew is an award winning author, entrepreneur and international speaker who has been featured on the BBC, Discovery and other outlets. Working hand in hand with accelerators, investors, governments, multi-nationals and regulators around the world Matthew helps them envision the future and helps them transform their industries, products and go to market strategies, and shows them how the combination of new, democratised, powerful emerging technologies are helping accelerate cultural, industrial and societal change. Matthew’s clients include Accenture, Bain & Co, Bank of America, Blackrock, Booz Allen Hamilton, Boston Consulting Group, Dell EMC, Dentons, Deutsche Bank, Deloitte, Deutsche Bank, Du Pont, E&Y, Fidelity, Goldman Sachs, HPE, Huawei, JP Morgan Chase, KPMG, Lloyds Banking Group, McKinsey & Co, PWC, Qualcomm, Rolls Royce, SAP, Samsung, Schroeder’s, Sequoia Capital, Sopra Steria, UBS, the UK’s HM Treasury, the USAF and many others.
WHY THIS MATTERS IN BRIEF
Future screen resolutions will pack so many “invisible” pixels into the screens that they will have a natural 3D effect.
Samsung has announced that it is developing a display crammed so full of pixels that it produces a 3D effect, without the need for those nerdy 3D glasses.
Just as 8k TV’s start hitting the market, and before 4k TV’s have even become the standard Samsung is now trying to surpass its own marvels and produce an 11k display, according to reports.
The super-sharp screens, some of which have already been viewed, will be developed first for TVs and will then be scaled down for phones, and the electronics giant has partnered with the South Korean government to produce the displays, which will boast a mind boggling 2,250 pixels per inch. And at this resolution, when 11k screens are implemented on mobile devices, the pixel density will produce a ‘3D effect’, according to the company – albeit one with a narrow field of view.
To put this is context, the iPhone 7 Plus, Apple’s current premium handset, features just 326 pixels per inch, and it is hoped that the project, dubbed EnDK, will produce a prototype by 2018, and the technology will be ready for smartphone use by 2019.
Early last year Samsung released their curved 105 inch television with a price tag of £77,000 ($120,000), so those tech enthusiasts among you with a love of super high definition displays might want to start saving now.
The Korean government is pumping £17m ($26.5m) into the project over five years, which is a partnership between Samsung and 13 other companies that launched in June. While the development will be welcomed by some tech enthusiasts, some experts say such increases in pixels will be unnoticeable to the human eye, but if it delivers on its promise of Naked-Eye 3D, or to put it another way, the ability to watch 3D movies, for example, without the need for those silly 3D glasses, then I doubt most people will care.
“Although some might think that 11K as over specification that consumers do not need, this can work as a basis for Korean display industry take another leap if related materials and parts improve through this,” said Executive Director Chu of Samsung Display, “we are hoping that we are able to show such technologies at the next Olympics if there is a progress in developing technologies.”
Creating ever-more detailed displays has now become the battleground for screen manufacturers, after they appear to have got as thin as they can go, with LG showing off a 1mm ‘Wallpaper screen” design last year, and one day, those screens we’re all so fond of will no doubt disappear altogether, but Holograms, despite some cool recent developments, are still a way off.