Coca Cola plunges into the Metaverse with pixel flavoured cola promo

Coca Cola plunges into the Metaverse with pixel flavoured cola promo

WHY THIS MATTERS IN BRIEF While the Metaverse might seem complicated it’s just another digital-virtual channel for brands to explore and monetise.   Love the Exponential Future? Join our XPotential Community, subscribe to the podcast, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch...

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Jonnie Walker jumps into the Metaverse with a rare $35,000 NFT

Jonnie Walker jumps into the Metaverse with a rare $35,000 NFT

WHY THIS MATTERS IN BRIEF Web 3.0 and other technologies give companies the opportunity to monetise things in new ways and create new virtual revenue streams.   Love the Exponential Future? Join our XPotential Community, subscribe to the podcast, future proof yourself with courses from XPotential University, read about exponential...

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Barbados opens the world’s first recognised sovereign embassy in the metaverse

Barbados opens the world’s first recognised sovereign embassy in the metaverse

WHY THIS MATTERS IN BRIEF Asides from establishing leadership in the metaverse opening the first official metaverse embassy sends a powerful message about the future of so called “Technology Diplomacy.”   Love the Exponential Future? Join our XPotential Community, subscribe to the podcast, future proof yourself with courses from XPotential...

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Digital design studio The Fabricant lets everyone become a Metaverse fashion designer

Digital design studio The Fabricant lets everyone become a Metaverse fashion designer

WHY THIS MATTERS IN BRIEF Every skill is being democratised and made simpler to master, and now fashion design is in the technology cross hairs with the added benefit this new platform lets you earn NFT $$$.   Love the Exponential Future? Join our XPotential Community, future proof yourself with...

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Zaha Hadid architects lay out plans for a giant libertarian city in the metaverse

Zaha Hadid architects lay out plans for a giant libertarian city in the metaverse

WHY THIS MATTERS IN BRIEF Today individuals can create giant social, software, or E-Commerce platforms, tomorrow they could build, run, and own everything that goes on in an entire virtual city …   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about...

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Dubai’s virtual asset regulator is the world’s first to create an HQ in the Metaverse

Dubai’s virtual asset regulator is the world’s first to create an HQ in the Metaverse

WHY THIS MATTERS IN BRIEF Regulators are often way behind the curve when it comes to learning about new technologies and innovations, and the risks involved, but Dubai’s VARA is bucking the trend.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read...

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New Metaverse mortgages could leave people bankrupt

New Metaverse mortgages could leave people bankrupt

WHY THIS MATTERS IN BRIEF Taking out a metaverse mortgage to buy virtual land and realty in a virtual world which could shut down is a risk, but some people are taking it anyway.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University,...

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Queen Mary university students become the first to have lectures in the Metaverse

Queen Mary university students become the first to have lectures in the Metaverse

WHY THIS MATTERS IN BRIEF Most education systems are stuck in the industrial age teaching students traditional skills in traditional ways that haven’t evolved much for a century.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends, ...

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Adidas dives into the Metaverse with AI created avatars and banging sneakers

Adidas dives into the Metaverse with AI created avatars and banging sneakers

WHY THIS MATTERS IN BRIEF The metaverse presents an $8 Trillion opportunity and companies are experimenting with a trend that could dominate future commerce and entertainment …   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch...

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Over 7 million people have visited Nike’s metaverse store as digital sales soar

Over 7 million people have visited Nike’s metaverse store as digital sales soar

WHY THIS MATTERS IN BRIEF The metaverse is coming, slowly, and in the meantime brands should think of it as another digital sales channel.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch a keynote, or browse my blog....

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REK’s phydigital sports arenas prove the future of sports is mixed reality

REK’s phydigital sports arenas prove the future of sports is mixed reality

WHY THIS MATTERS IN BRIEF By combining virtual and physical worlds together REK have created something potentially awesome …   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch a keynote, or browse my blog. Cix Liv, the developer behind...

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Acoustic holograms that let you feel objects in mid air make a big leap forward

Acoustic holograms that let you feel objects in mid air make a big leap forward

WHY THIS MATTERS IN BRIEF In the real world our interactions with the virtual world are limited, after all a virtual ball in VR technically doesn’t exist, so researchers have been trying to find ways to make them “feel real.”   Love the Exponential Future? Join our XPotential Community, future...

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JPMorgan opens the world’s first bank branch in the Metaverse

JPMorgan opens the world’s first bank branch in the Metaverse

WHY THIS MATTERS IN BRIEF As more people live and spend more time in the Metaverse they’ll buy more digital goods and realty, and those will need a new kind of loan so JPMorgan wants to beat the competition to that market.   Love the Exponential Future? Join our XPotential...

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This super realistic virtual world is a training school for self-driving cars

This super realistic virtual world is a training school for self-driving cars

WHY THIS MATTERS IN BRIEF You can train all kinds of things faster in simulation – often billions of times faster. Which then accelerates the overall rate of innovation.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and...

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Unity and Hyundai unveil plans for the worlds first Meta-Factory

Unity and Hyundai unveil plans for the worlds first Meta-Factory

WHY THIS MATTERS IN BRIEF More organisations are creating digital twins of their manufacturing facilities and the link with the Metaverse is interesting.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch a keynote, or browse my blog. By...

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Virtual land in the Metaverse sells for millions of dollars as prices jump by 500%

Virtual land in the Metaverse sells for millions of dollars as prices jump by 500%

WHY THIS MATTERS IN BRIEF It used to be the case we bought and cherished physical assets but in the future digital assets could overtake all physical assets in value.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech...

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New VR boots finally let users walk forever in virtual reality for real

New VR boots finally let users walk forever in virtual reality for real

WHY THIS MATTERS IN BRIEF If you’re fed up of standing in one place and waving your arms to get anywhere in VR these cyberpunk boots are for you.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and...

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Anzu teams up with Roblox creators to bring ads to the Metaverse

Anzu teams up with Roblox creators to bring ads to the Metaverse

WHY THIS MATTERS IN BRIEF There is no escaping advertising even in the Metaverse where debates about regulations and privacy will likely take years to begin …   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch...

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Walmart patents show it’s mulling entering the Metaverse with own NFTs and crypto

Walmart patents show it’s mulling entering the Metaverse with own NFTs and crypto

WHY THIS MATTERS The metaverse is potentially a multi-trillion dollar opportunity – eventually – and companies are experimenting and laying their stakes already.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch a keynote, or browse my blog. When...

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Microsoft becomes the first major tech company to hold a VR keynote session

Microsoft becomes the first major tech company to hold a VR keynote session

WHY THIS MATTERS IN BRIEF Virtual Reality is still a relatively nascent technology but it’s improving and being adopted faster than ever.   Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends,  connect, watch a keynote, or browse my blog. Microsoft recently...

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