Sports Industry

WHY THIS MATTERS IN BRIEF Up until now the contact lens hasn’t been put onto anyones eyeball, and for good…

WHY THIS MATTERS IN BRIEF As physical sports and entertainment merge with digital and virtual forms companies are experimenting with…

WHY THIS MATTERS IN BRIEF The Metaverse and NFT’s represent a new $13 Trillion economy, and companies are experimenting with…

WHY THIS MATTERS IN BRIEF The metaverse presents an $8 Trillion opportunity and companies are experimenting with a trend that…

WHY THIS MATTERS IN BRIEF By combining virtual and physical worlds together REK have created something potentially awesome …  …

WHY THIS MATTERS IN BRIEF Health is more important today than ever, so make sure you’re getting the most from…

WHY THIS MATTERS IN BRIEF If you’re training AI can help you improve your technique, and now it can help…

WHY THIS MATTERS IN BRIEF All the technologies in this concept swimsuit are here already – that’s the real crazy…

WHY THIS MATTERS IN BRIEF New materials are the key to unlocking many of tomorrow’s futuristic products and technologies and…

WHY THIS MATTERS IN BRIEF Flying cars and flying cars races were born to be the future of transport and…

WHY THIS MATTERS IN BRIEF Clothes will eventually become smart and be able to measure, monitor, and analyse everything from…

WHY THIS MATTERS IN BRIEF Nature has lots of tricks up its proverbial sleeve, and now we can use it…