Web 3 Play to Earn platform Hamster Combat surges past 100 Million users

By Matthew Griffin Connected Society 2nd July 2024

WHY THIS MATTERS IN BRIEF

Giant platforms are emerging that noone has heard of – so could your company one day be disrupted by a company called hamster Combat!?

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Hamster Kombat, that platform that you’ve likely never heard of before as the world seems to get crazier by the day, included in a recent announcement that it has now set a new milestone of a billion users. Hamster Kombat, which is a crypto-powered pet battle game built on the TON blockchain posted on X to share that it now boasts a user base of over 100 million individuals. This level of growth, particularly within such a short period, signifies a new level of mainstream adoption for Play-to-Earn (P2E) games, where people can earn crypto just for playing a game which is part of the Decentralised Finance or DeFi trend, within the Telegram messaging platform.

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While Hamster Kombat itself operates on Telegram, the game leverages TON’s blockchain technology for its core functionalities. So what Is Hamster Kombat?

Hamster Kombat is a little different from conventional pet battle games. It offers a unique P2E that allows players to manage a virtual crypto exchange, strategically investing and upgrading their “hamsters” to rank higher on the leaderboards and earn rewards as they climb. The game utilizes a “tap-to-earn” mechanic, encouraging players to actively participate and contribute to the in-game economy.

At the moment, the exact details of the rewards and in-game currency remain undisclosed. However, it promises users the possibility of earning cryptocurrency while enjoying a casual fun game. This unique approach is undoubtedly the driving force behind Hamster Kombat’s remarkable user base growth.

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It is also worth noting that the surge in popularity reflects a growing trend of success among similar P2E games such as Notcoin, another Telegram-based crypto game that exploded in a similar manner earlier in 2024.

Without a doubt, Hamster Kombat’s early success shows that there might be a future where Telegram emerges as a viable platform for casual P2E experiences. The accessibility and familiarity of Telegram, its wide user base, alongside the potential to earn cryptocurrency through gameplay, appears to be the winning formula. However, there are fears surrounding the long-term sustainability of P2Es, particularly as it concerns the potential for market saturation.

Hamster Kombat included in its announcement that it has now set a new milestone of a billion users. However, it remains to be seen whether it can maintain its current momentum and continue to attract new players in the coming months.

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Whatever happens, with over 100 million users, Hamster Kombat has established itself as a major player in the P2E space.

Matthew Griffin / About Author

Described by NASA as a "Walking Encyclopaedia of the Future" and one of the world’s most in demand keynote speakers Matthew Griffin, Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm, is a multi-award winning Futurist and strategic foresight expert, author, lecturer, mentor, podcast and YouTube host.

With a distinguished career running global business units at Atos, EMC, and IBM today Matthew helps leaders and titans of industry from all over the world explore the impact of the inter sections of technology, culture, and leadership, then helps them create high performance organisations that can continuously disrupt, outpace, and outthink their competition.

15 times author of the hit series the Codex of the Future series Matthew's ability to identify, track, and explain the impacts of hundreds of emerging technologies and trends on global business, culture, and society has earned him a powerful reputation and a roster of clients that include royal households, world leaders across the G7, G20, and G77, and many of the world's most recognised and exceptional organisations including ABB, Accenture, ABN Amro, Adidas, AON, ARM, BCG, Centrica, Citi Group, Coca Cola, Deloitte, Dentons, Disney, Dow, EY, Google, KPMG, Lego, Microsoft, Legal & General, LinkedIn, Nokia, Paramount, PepsiCo, PWC, Qualcomm, RWE, Samsung, T-Mobile, UBS, Visa, WIRED, WPP and hundreds of others.

Matthew is regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, and his mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.