Just like Google this AI learns by reading the entire web non stop
WHY THIS MATTERS IN BRIEF There are only three companies whose systems read and trawl the entire web non stop to learn and create the “Semantic Web” and Diffbot is one of them. Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read...
Adidas jumps into the world of NFTs with Bored Ape Yacht Club
WHY THIS MATTERS IN BRIEF The Metaverse and NFT’s represent a new $13 Trillion economy, and companies are experimenting with it. Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends, connect, watch a keynote, or browse my blog. Adidas has announced...
Adidas dives into the Metaverse with AI created avatars and banging sneakers
WHY THIS MATTERS IN BRIEF The metaverse presents an $8 Trillion opportunity and companies are experimenting with a trend that could dominate future commerce and entertainment … Love the Exponential Future? Join our XPotential Community, future proof yourself with courses from XPotential University, read about exponential tech and trends, connect, watch...
Adidas unveil world’s first fully recyclable sneakers that last you a lifetime
WHY THIS MATTERS IN BRIEF Advances in new materials, production techniques and company processes mean we increasingly have a way to eliminate many forms of needless waste. Interested in the future and want to experience even more?! Watch a keynote, grab a free book, read thousands of articles, and...
Adidas unveils their first 3D printed mass market sneaker
WHY THIS MATTERS IN BRIEF 3D printing will usher in a new era of on demand, personalised clothing that will revolutionise products, supply chains, and companies. Adidas, who recently made a sneaker from recycled ocean plastic, and other clothing manufacturers have been experimenting with new ways to manufacture their...
Adidas shows off it’s new on demand clothing store
WHY THIS MATTERS IN BRIEF It’s inevitable that one day we will be able to personalise and manufacture bespoke clothing on demand, in store and at home, and Adidas’s first stab is a good start but there’s still a way to go. It normally takes most clothing companies anywhere...
These new Adidas trainers are made entirely from up-cycled ocean plastic
WHY THIS MATTERS IN BRIEF Soon there will be more plastic than fish in the oceans, but hopefully up-cycling ocean plastic can reverse that trend and that’ll be good news for everyone. By 2050 it’s estimated that there will be more plastic than fish in the sea, and that...
Under Armour’s new trainers are inspired by nature, designed by an AI and 3D printed
WHY THIS MATTERS IN BRIEF The rise of a new breed of creative machines is helping companies design and iterate new products at an accelerating rate, couple these together with new manufacturing techniques and we’ll soon be on the cusp of another manufacturing revolution. The next pair of trainers...
Fabric circuits open a door to smarter clothes
WHY THIS MATTERS IN BRIEF A new development in material science opens the door for the development of more advanced Smart Clothing. Many of today’s smart clothes, such as those from Adidas, Athos, Nike, Ralf Lauren and Under Armour rely on sensors, such as EMG sensors, woven into the fabric...
Is Adidas on the cusp of being disrupted?
“Adidas have been a household name since 1936 when Adi Dassler got four time Olympic Gold medallist Jessie Owens to wear his spikes but now the company that was started in a Bavarian kitchen risks being disrupted by a suite of new technologies that will fundamentally change the way that...
