Unlocking Mobile Opportunity | AKL, Finland | Matthew Griffin | Leadership and Disruption Keynote Speaker – Matthew Griffin

By Matthew Griffin 311 Leadership Sessions Keynote Presentations 29th November 2022

WHY THIS MATTERS IN BRIEF

In this keynote speaker and futurist Matthew Griffin shows car dealerships how they can avoid being disrupted as their market changes and the car companies they rely on become tech super apps.

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Firstly, thank you to Pekka Rissa the CEO of AKL, the Autoalan Keskusliitto of Finland, for inviting me to be their keynote for this year’s AKL Summit, held in Helsinki, where more than a thousand Finnish car dealers came together for the first time since the onset of the pandemic to discuss the future of their industry and businesses.

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As Finland’s central association for the automotive industry AKL represents over 3,000 Finish car dealerships who, in the face of rising Electric Vehicle (EV) sales, as well as semi and eventually fully autonomous vehicles, are now seeing their livelihoods threatened and their revenues and profits drop by as much as 80 percent – driven primarily by the fact that unlike internal combustion engine vehicles (ICE) EV’s simply don’t need the same amount of after sales servicing or repair. Namely, they only need the occasional new brakes, tyres, or sensor or wiring tweaks.

The Future of Car Companies and Car Dealerships, by Futurist Matthew Griffin

As the automotive industry globally comes to a crossroads car dealers everywhere face the very real prospect of either being forced to adapt to the new norm or being disrupted and put out of business by it. And, going on current projections, dealers have around five years to adapt or suffer the consequences.

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Naturally, this has left many dealers questioning how they adapt, so during my keynote entitled Taking Opportunity Mobile I showed them not only what they can do and why, but also showed them how the companies they rely on – the car manufacturers themselves – are increasingly pivoting to become not better car companies, but tech powered super app companies.

Autoalan Keskusliitto Finland

Matthew Griffin / About Author

Described by NASA as a "Walking Encyclopaedia of the Future" and one of the world’s most in demand keynote speakers Matthew Griffin, Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm, is a multi-award winning Futurist and strategic foresight expert, author, lecturer, mentor, podcast and YouTube host.

With a distinguished career running global business units at Atos, EMC, and IBM today Matthew helps leaders and titans of industry from all over the world explore the impact of the inter sections of technology, culture, and leadership, then helps them create high performance organisations that can continuously disrupt, outpace, and outthink their competition.

15 times author of the hit series the Codex of the Future series Matthew's ability to identify, track, and explain the impacts of hundreds of emerging technologies and trends on global business, culture, and society has earned him a powerful reputation and a roster of clients that include royal households, world leaders across the G7, G20, and G77, and many of the world's most recognised and exceptional organisations including ABB, Accenture, ABN Amro, Adidas, AON, ARM, BCG, Centrica, Citi Group, Coca Cola, Deloitte, Dentons, Disney, Dow, EY, Google, KPMG, Lego, Microsoft, Legal & General, LinkedIn, Nokia, Paramount, PepsiCo, PWC, Qualcomm, RWE, Samsung, T-Mobile, UBS, Visa, WIRED, WPP and hundreds of others.

Matthew is regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, and his mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.