Futurist Podcast: DeepFakes and the Future of Synthetic Content, The Mentor Project

By Matthew Griffin Featured Futurist Featured Futurist Podcast 1st June 2021

WHY THIS MATTERS IN BRIEF

DeepFakes are having an increasing impact on our society, but Synthetic Content is the real act we should all be watching …

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Firstly, thanks to Elyse at The Mentor Project for inviting me, for the second time, to be a guest on their podcast, and what a ride it was. As you can hear from the stream the main topic of conversation was the future of synthetic content, especially as it relates to using Artificial Intelligence (AI) and so called Creative Machines to autonomously produce future Disney-like Marvel blockbusters and other content.

DeepZen's synthetic AI voices finally make audio books you want to listen to

And yes you heard that right – we talked about AI’s that in the not too distant future will be able to make their own blockbusters, oh, and we also talked about their impact on democratising content creation for all us newbs who couldn’t pen a good restaurant menu, let alone produce a blockbuster movie in our wildest dreams …

As always it was a great privilege to be a guest on the show and, now that AI’s can produce their own procedural podcasts, who knows how long it will be before guests like me are no longer needed. And that’s another story for another podcast … so stay tuned!

Enjoy the podcast:

Matthew Griffin / About Author

Described by NASA as a "Walking Encyclopaedia of the Future" and one of the world’s most in demand keynote speakers Matthew Griffin, Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm, is a multi-award winning Futurist and strategic foresight expert, author, lecturer, mentor, podcast and YouTube host.

With a distinguished career running global business units at Atos, EMC, and IBM today Matthew helps leaders and titans of industry from all over the world explore the impact of the inter sections of technology, culture, and leadership, then helps them create high performance organisations that can continuously disrupt, outpace, and outthink their competition.

15 times author of the hit series the Codex of the Future series Matthew's ability to identify, track, and explain the impacts of hundreds of emerging technologies and trends on global business, culture, and society has earned him a powerful reputation and a roster of clients that include royal households, world leaders across the G7, G20, and G77, and many of the world's most recognised and exceptional organisations including ABB, Accenture, ABN Amro, Adidas, AON, ARM, BCG, Centrica, Citi Group, Coca Cola, Deloitte, Dentons, Disney, Dow, EY, Google, KPMG, Lego, Microsoft, Legal & General, LinkedIn, Nokia, Paramount, PepsiCo, PWC, Qualcomm, RWE, Samsung, T-Mobile, UBS, Visa, WIRED, WPP and hundreds of others.

Matthew is regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, and his mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.