Nitanic’s revolutionary AI’s evolve and battle for gamers loyalty

Nitanic’s revolutionary AI’s evolve and battle for gamers loyalty

WHY THIS MATTERS IN BRIEF Traditional marketing, where marketers create and distribute content, is being automated by AI.   This is the future of marketing – automated, viral, and intelligent. Niantic, the company behind Pokemon Go, have announced that they’re going to be using a “thought provoking campaign” that “uses AI to...

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Lexus turns to IBM to create the world’s first AI scripted advert

Lexus turns to IBM to create the world’s first AI scripted advert

WHY THIS MATTERS IN BRIEF In time all adverts, and the majority of content, will be created by AI, and people won’t be able to tell it from the “real” thing.   Over the past eighteen months or so I’ve been discussing how Artificial Intelligence (AI) has been becoming increasingly...

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