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Search Engines Archives – Matthew Griffin | Keynote Speaker & Master Futurist

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As SEO dies Profound is helping brands with AI search optimisation

Futurist_seoai

Intelligence and the Senses

By Matthew Griffin

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1st August 2025

As SEO dies Profound is helping brands with AI search optimisation

WHY THIS MATTERS IN BRIEF With AI search now reducing visits to websites by over 34% brands need a new…

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AI2 Olmo traces everything your LLM does back to its original source

Futurist_ai2olmo

Intelligence and the Senses

By Matthew Griffin

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21st July 2025

AI2 Olmo traces everything your LLM does back to its original source

WHY THIS MATTERS IN BRIEF Most experts don’t know why AI makes the decisions it does or generates outputs, so…

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Google introduces AI Mode in India to change the search experience

Futurist_googleindia

Intelligence and the Senses

By Matthew Griffin

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5th July 2025

Google introduces AI Mode in India to change the search experience

WHY THIS MATTERS IN BRIEF Search engines are now becoming Answer engines, turning SEO and discovery on their heads. …

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AI has turned Google Search into an Answer Engine

Futurist_answerengines

Intelligence and the Senses

By Matthew Griffin

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26th June 2025

AI has turned Google Search into an Answer Engine

WHY THIS MATTERS IN BRIEF It used to be the case we searched the internet to discover answers, now AI…

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OpenAI readies AI search engine to smash Google on home turf

Futurist_seostrategy

Intelligence and the Senses

By Matthew Griffin

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17th May 2024

OpenAI readies AI search engine to smash Google on home turf

WHY THIS MATTERS IN BRIEF The next frontier of search is AI driven, and Google is starting to sweat ……

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